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Archive for the ‘women and economic impact’ Category

This Saturday,  the 2nd Annual ‘OWBS’ will take place at the awesome Strongwater Food & Spirits event space.  Two years ago, I was at a bike advocate conference in Long Beach.  At this conference we held a ‘Women’s Forum’ discussing ways in which we can engage more women in the U.S. and Canada to ride bikes.  Currently, women commuting on bikes only make up just over 25%.  Some women feel intimidated b/c they rarely see others ‘like them’ riding.  Some may want to ride but they aren’t sure where or how to begin.  Some want to be educated more.  Some fear of being harrassed.  This list can go on.  So, during this ‘Women’s Forum’ in Long Beach, we all started to shout out our goals once we’d return to our home base.  My pledge, ‘I will organize the first statewide ‘Ohio Women’s Bicycling Summit’ in 2013!’  With some help from co-organizers Jeannie and Mimi, we made this happen.  Over 70 women from around Ohio (and two from Indiana) and nine presenters attended and presented at the ‘Ohio Women’s Bicycling Summit.’

In my opinion, it was very well received.  We got great feedback to where this Saturdays’ Summit, all of the topics are based upon what the attendees wanted to hear more about or become more educated in.  I worked extremely hard of the financial sponsors for this years Summit.  We have over 14 sponsors who believe in our mission and understand that when more women ride, the ripple effect of kids, families as a whole, happens.  This Summit does not exclude men.  Men are more than welcome to join us (we have a gentleman speaker) this Saturday, however, it is women-specific.  Why?  Because there is still a disparity out there.  There are still many women who better identify when hearing similar experiences…from a woman instead of a man.  You don’t hear very often men being sexually harrassed while riding their bike or that some women have unfortunately been the victim of men actually driving by and touching them and slapping them.  These are two examples I’ve just recentlly heard.

This past Saturday, myself and fellow bicycle enthusiast Marjorie Shavers were asked to speak at Bike Indy’s Summit.  Our topic:  Engaging Women.  We had a wonderful discussion and what I really appreciated was how many men stayed and were actively involved in this particular topic.  Men from the bike shop world to engineers to husbands and fathers.  They understand the importance of having more women be seen riding bikes and what that says about your city.

Do I want more people to ride, collectively?  Heck yes!  I know what riding a bike does to one’s life.  Do I want a platform for women to come together to hear about best practices, hear stories, meet others with similar situations – absolutely.  Women empower one another.  There’s a ripple effect that happens when women build upon each other’s strengths and experiences.  If you’re interested in joining us at the 2nd Annual ‘Ohio Women’s Bicycling Summit,’ you can register here: http://bikecleveland.memberlodge.org/events.  Consider biking has partnered with BikeCleveland this year for our registration so don’t get confused with the link 🙂  Thank you, BikeCleveland!

Quick details:  2nd Annual ‘OWBS’ Saturday, May 3; on-sitre registration and mingle 8am-9am.  Summit begins 9a-5p with post-celebratory libations to be had.

Location:  Strongwater Food & Spirits event space.  401 W. Town St. Columbus, Ohio  Find us on Facebook at:  facebook.com/ohiowomensbicyclingsummit

Summit details on topics and speaker bios can be found on the Facebook page as well as: http://www.considerbiking.org

Here a couple pics from last year’s Summit:

lisa and tammyThese two ladies:  Lisa Hinson and Tammy Krings are the Webster definition of ‘badass.’  Two incredible business women whom have taken a leading role in creating a female groundswell for one of the nations biggest Cancer Rides: Pelatonia.

summit attendees

A great shot from behind as the first two speakers, Lisa and Tammy set the stage.

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I was thrilled when Marjorie accepted a speaker position for our first ‘OWBS.’  She was very nervous since she had just become re-aquainted with bicycling however, I felt that Marjorie embodies what the future face of bicycling should look like.  Now, she’s a beast to help engage more women to ride!  SO PROUD!

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An ariel shot of most of the folks from the Summit.  Some were still eating, some had to leave back to their jobs, but this is a pretty great shot!

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Lindsay Sherman of Trek will be giving a much more indepth and hands-on workshop that you can choose from at this year’s Summit.  We thought she had enough time last year.  We were definitely wrong.  Trial and error, right?  The attendees loved it.  She’ll have a great session this year and we’re excited she’s coming back!

Lastly, I wanted to post a snippet of all of our sponsors.  I’m so grateful at how excited and supportive ALL of these businesses have been.

2014 sponsors

 

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The weather for our ride was perfect, the evening of our Halloween Ride.  And to make it complete, my pals from Paradise Garage let me use their awesome Surly to which we strapped a wireless amp to the front and we jammed to music through the streets of Columbus.  Below are just a few of the incredible images that the amazing Jennifer Grimm took of our evening.  Our costume theme was simple:  black skirts and fun, crazy tights!  The girls had a blast and now I’m hooked on having music on every ride 🙂

Keep riding and be safe.

halloween ride 1 halloween ride 2 halloween ride 3 halloween ride 4 halloween ride 5 halloween ride 7 halloween ride 8 halloween ride 9 halloween ride 10 halloween ride 11 halloween ride 12 halloween ride 13 halloween ride 14 halloween ride 15

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I’m late but I have a good excuse:  grant writing, presentation building for public speaking engagements and…. naps 🙂

July’s ride was super duper fantastic.  This month’s ride supported the one and only – Grass Skirt Tiki Room.  Easily 40+ women showed up on a glorious evening for our ride.  We slow biked from Grass Skirt and explored the Bexley neighborhood and it was one of the prettiest rides we went on.  The evening temperature was perfect and the Bexley streets were so quiet and filled with beautiful landscapes and extroardinary homes.  We made our way back by biking through Franklin Park Conservatory, Olde Towne, East, Downtown, and ending at Grass Skirt.

This random route was some of the ladies favorite thus far.  Among the wonderful comments of the evening, I received one that really stuck out.  One woman said she loved my rides b/c she gets to see neighborhoods she’s never been to nor biked through.  She loves seeing all the personalities of the neighborhoods on bike.  I loved hearing that b/c I always wonder if the ladies are enjoying the routes 🙂  The bicycle is so awesome in so many ways.  Bringing diverse women together, building women’s confidence to ride more frequently.  Creating friendships.  Exploring neighborhoods and getting a taste of local businesses they may never have heard of and now would go back and support 🙂

This is a good transition into another reason why my ride always supports 1-2 local businesses.  We still live in the mind frame where a car parked out front of a business means economic impact.  I want these businesses to have that light bulb go off and see that 16 bike riders parked in a parking spot brings a business more money and from a visual perspective, it adds life in front of that business and it peaks spectators interest who are driving past as well.  We need to let go of this idea that parking is ‘end all be all’ of businesses succeeding.  It can also help ease concerns from business owners should a nearby street be redesigned with bicycle facilities.  Any interest in joining this incredibile and diverse group of women on bikes, shoot me an email 🙂

Enjoy the beautiful pics taken by the lovely and awesome Jennifer Grimm

Be safe and keep riding

ally desiree laura marjorie rebeka reda

ride 22 wheels & heels july ride ride 3

 

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